Маскотология

AgencyAnalytics. Duolingo: [сайт]. — URL: https://agencyanalytics.com/blog/duolingo (дата обращения: 24.12.2025).

Alchetron. Captain Birdseye: [сайт]. — URL: https://alchetron.com/Captain-Birdseye (дата обращения: 09.01.2026).

America on Coffee Flashbacks. 1950s Kellogg’s Frosted Flakes commercial: Tony the Tiger: [сайт]. — URL: https://americaoncoffeeflashbacks.wordpress.com/2019/08/05/1950s-kelloggs-frosted-flakes-commercial-tony-the-tiger/ (дата обращения: 28.12.2025).

Britannica. Domovoy: [сайт]. — URL: https://www.britannica.com/topic/domovoy (дата обращения: 07.01.2026).

Britannica. Totemism: Some examples of totemism: [сайт]. — URL: https://www.britannica.com/topic/totemism-religion/Some-examples-of-totemism (дата обращения: 03.01.2026).

Carnegie Museums of Pittsburgh. The Dinosaur That Changed the World: [сайт]. — URL: https://carnegiemuseums.org/carnegie-magazine/summer-2024/the-dinosaur-that-changed-the-world/ (дата обращения: 11.01.2026).

CNN. Hello Kitty 50th anniversary (31.10.2024): [сайт]. — URL: https://edition.cnn.com/2024/10/31/style/hello-kitty-50th-anniversary-japan-hnk-intl (дата обращения: 21.12.2025).

Creative Review. Michelin Man logo: [сайт]. — URL: https://www.creativereview.co.uk/michelin-man-logo/ (дата обращения: 06.01.2026).

Dream Farm Agency. Popular brand mascots: [сайт]. — URL: https://dreamfarmagency.com/blog/popular-brand-mascots/ (дата обращения: 19.12.2025).

Famous Chicken. Biography: [сайт]. — URL: https://famouschicken.com/biography/ (дата обращения: 27.12.2025).

GEICO. Corporate history: The full story: [сайт]. — URL: https://www.geico.com/about/corporate/history-the-full-story/ (дата обращения: 02.01.2026).

IAFOR (Think). Kami, ancestors, death: Japanese tradition: [сайт]. — URL: https://think.iafor.org/kami-ancestors-death-japanese-tradition/ (дата обращения: 23.12.2025).

Jose Angelo Studios. Tony the Tiger: history & advertising: [сайт]. — URL: https://joseangelostudios.com/tony-the-tiger-history-advertising/ (дата обращения: 05.01.2026).

Logos-world. Aunt Jemima logo: [сайт]. — URL: https://logos-world.net/aunt-jemima-logo/ (дата обращения: 24.11.2025).

Mansfield News Journal. A woman from Mansfield is the «birthmother» of Brutus Buckeye (03.11.2025): [сайт]. — URL: https://eu.mansfieldnewsjournal.com/story/news/2025/11/03/a-woman-from-mansfield-is-the-birthmother-of-brutus-buckeye/87011461007/ (дата обращения: 20.11.2025).

Medium. Spirit animals & guides on the shamanic journey: [сайт]. — URL: https://medium.com/soulful-seeker/spirit-animals-guides-on-the-shamanic-journey-4feaee7ffec6 (дата обращения: 30.12.2025).

Michelin (United Kingdom). Unveiling the Michelin Man: origins (story): [сайт]. — URL: https://www.michelin.co.uk/unveiling-the-michelin-man-origins-the-iconic-mascot-story (дата обращения: 12.01.2026).

MLB (Cut4). The 39th birthday of Phillies mascot Phillie Phanatic: [сайт]. — URL: https://www.mlb.com/cut4/the-39th-birthday-of-phillies-mascot-phillie-phanatic-c225858226 (дата обращения: 22.12.2025).

MLB (New York Mets). The story of Mr. Met: [сайт]. — URL: https://www.mlb.com/mets/fans/the-story-of-mr-met (дата обращения: 26.12.2025).

Nembutsu.cc. An introduction to Japanese Shinto religion: [сайт]. — URL: https://nembutsu.cc/2020/01/12/an-introduction-to-japanese-shinto-religion/ (дата обращения: 08.01.2026).

NY Marketing. Marketing icons: rise and fall of Marlboro Man: [сайт]. — URL: https://www.nymarketing.org/2017/marketing-icons-rise-fall-marlboro-man/ (дата обращения: 25.12.2025).

Ohio Magazine. How Brutus was born: [сайт]. — URL: https://www.ohiomagazine.com/ohio-life/article/how-brutus-was-born (дата обращения: 29.12.2025).

Parks Canada History. Totem poles: [сайт]. — URL: http://parkscanadahistory.com/series/saah/totempoles.pdf (дата обращения: 04.01.2026).

Ramotion. Brand mascots: [сайт]. — URL: https://www.ramotion.com/blog/brand-mascots/ (дата обращения: 10.01.2026).

Retrodrom Games. Izzy’s Quest: story: [сайт]. — URL: https://retrodrom.games/game-history/izzys-quest-story/ (дата обращения: 13.01.2026).

Seattle Met. Origin story of Clippy (Microsoft Office assistant): [сайт]. — URL: https://www.seattlemet.com/news-and-city-life/2022/08/origin-story-of-clippy-the-microsoft-office-assistant (дата обращения: 05.12.2025).

Shorty Awards. Benny the Bull: [сайт]. — URL: https://shortyawards.com/12th/benny-the-bull (дата обращения: 07.01.2026).

Site.mawebcenters.com. San Diego Chicken: biography: [сайт]. — URL: https://web.archive.org/web/20240910130720/http://site.mawebcenters.com/sandiegochicken/biography.html (дата обращения: 06.12.2025).

The Conversation. Why Dippy the dinosaur remains beloved 120 years after arriving at the Natural History Museum: [сайт]. — URL: https://theconversation.com/why-dippy-the-dinosaur-remains-beloved-120-years-after-arriving-at-the-natural-history-museum-209945 (дата обращения: 09.12.2025).

Threads. Публикация @natsuivaleria (post DErgeCpiMIc): [сайт]. — URL: https://www.threads.com/@natsuivaleria/post/DErgeCpiMIc (дата обращения: 02.12.2025).

Depdes. Маскоты брендов: чем интересны и кому нужны: [сайт]. — URL: https://depdes.ru/blog/maskoty-brendov-chem-interesny-i-komu-nuzhny/ (дата обращения: 14.12.2025).

DesignFerma. Маскоты vs амбассадоры: [сайт]. — URL: https://designferma.com/tpost/ukm0fk8kt1-maskoti-vs-ambassadori (дата обращения: 27.11.2025).

Edo-Tokyo (LiveJournal). Запись в блоге (12113595): [сайт]. — URL: https://edo-tokyo.livejournal.com/12113595.html (дата обращения: 09.12.2025).

Incrussia. От красной помады к красному солнцу фронтира: как Marlboro превратили образ ковбоя в символ маскулинности: [сайт]. — URL: https://incrussia.ru/news/ot-krasnoj-pomady-k-krasnomu-solntsu-frontira-kak-marlboro-prevratili-obraz-kovboya-v-simvol-maskulinnosti/ (дата обращения: 08.12.2025).

Japanorama39. Всё о синтоистских храмах Японии: [сайт]. — URL: https://japanorama39.ru/vsyo-o-sintoistskih-hramah-yaponii/ (дата обращения: 30.11.2025).

Konnichiwa.ru. (Материал № 185): [сайт]. — URL: https://konnichiwa.ru/185/ (дата обращения: 22.11.2025).

Kronbars (ИТМО). В центре внимания: маскоты: [сайт]. — URL: https://kronbars.itmo.ru/news/tpost/sfeai4k1e1-v-tsentre-vnimaniya-maskoti (дата обращения: 05.12.2025).

Культурология.РФ. Публикация (06.10.2019 / 44341): [сайт]. — URL: https://kulturologia.ru/blogs/061019/44341/ (дата обращения: 26.11.2025).

MediaAid. Маскот бренда: что это такое и когда он нужен: [сайт]. — URL: https://mediaaid.ru/blog/design/maskot-brenda-chto-eto-takoe-i-kogda-on-nuzhen/ (дата обращения: 11.12.2025).

Milknews. Простоквашино: бренд-кейс: [сайт]. — URL: https://milknews.ru/longridy/prostokvashino-brend-kejs.html (дата обращения: 12.01.2026).

MOS.RU. Новость (item/149843073): [сайт]. — URL: https://www.mos.ru/news/item/149843073/ (дата обращения: 06.01.2026).

MSK.IVANOR.RU. Высокая кухня Michelin в Давыдово: [сайт]. — URL: https://msk.ivanor.ru/articles/vysokaya_kuxnya_michelin_v_davydovo/ (дата обращения: 26.11.2025).

PRPanda. Вы их знаете: знаменитые маскоты.

История создания и интересные факты: [сайт]. — URL: https://prpanda.ru/vy-ih-znaete-znamenitye-maskoty-istoriya-sozdaniya-i-interesnye-fakty/ (дата обращения: 06.01.2026).

Repina Branding. Как оживают бренды: [сайт]. — URL: https://repinabranding.ru/blog/kak-ojivaut-brendy (дата обращения: 01.01.2026).

Skillbox. Что такое маскоты и как их используют в дизайне фирменного стиля: [сайт]. — URL: https://skillbox.ru/media/design/chto-takoe-maskoty-i-kak-ikh-ispolzuyut-v-dizayne-firmennogo-stilya/ (дата обращения: 12.12.2025).

Sostav.ru. Персонажи в рекламе: как они работают: [сайт]. — URL: https://www.sostav.ru/publication/personazhi-v-reklame-kak-oni-rabotayut-80501.html?utm_source=google.com&utm_medium=organic&utm_campaign=google.com&utm_referrer=google.com (дата обращения: 04.01.2026).

Sports.ru. Блог / Футбол (2842995): [сайт]. — URL: https://www.sports.ru/football/blogs/2842995.html (дата обращения: 18.12.2025).

Tripster. Хомлины в Калининграде: [сайт]. — URL: https://experience.tripster.ru/sights/homliny-v-kaliningrade/ (дата обращения: 29.12.2025).

Ферма фей (Blogspot). Страница blog-page_61: [сайт]. — URL: https://fairy-land-magsaman.blogspot.com/p/blog-page_61.html (дата обращения: 13.12.2025).

Stryve Marketing. Mascots in B2B marketing [сайт]. — URL: https://www.stryvemarketing.com/blog/mascots-b2b-marketing/ (дата обращения: 23.12.2026).

(1) (2) https://historiosophy.ru/13-000-g-do-n-e-chelovek-narisoval-velikogo-kolduna-v-peshhere/

(3) https://www.reddit.com/r/AncientCivilizations/comments/xyh9tl/mammoth_ivory_figurine_the_lion_man_upper/?tl=ru

(4) https://bellezza-storia.livejournal.com/430219.html

(5) https://naked-science.ru/article/archeology/uchenye-uznali-otkuda-mogla-byt-rodom-samaya

(7) https://collection.kunstkamera.ru/entity/OBJECT/62552?person=115&index=37

(6) (8) (9) https://blog.mediashm.ru/?p=5158

(10) https://www.gettyimages.nl/detail/nieuwsfoto%27s/shamans-or-chiefs-rattle-carved-from-wood-in-the-shape-of-nieuwsfotos/152200797

(11) (12) https://ethnomuseum.ru/specialisty/ordering_exhibitions/vystavochnyj-portfel/shamanizm-narodov-sibiri/

(13) https://posredi.ru/shamany-i-shamanskie-ritualy-sibiri.html

(14) https://collection.ethnomuseum.ru/entity/OBJECT/410287?query=%D0%BC%D0%B0%D1%81%D0%BA%D0%B0&index=0

(15) https://polymerclayfimo.livejournal.com/5365307.html

(16) https://www.smithsonianmag.com/travel/the-worlds-largest-collection-of-standing-totem-poles-keeps-getting-bigger-180980678/

(17) https://www.flickr.com/photos/alanvernon/6147768178

(18) https://depositphotos.com/ru/photo/first-nations-american-indian-thunderbird-totem-pole-brockton-point-stanley-211851018.html

(19) https://www.cowboysindians.com/2018/08/totem-revival/

(20) https://www.cowboysindians.com/2018/08/totem-revival/

(21) https://www.dreamstime.com/stock-photography-totem-ketchikan-image1966982

(22) https://www.gettyimages.nl/detail/nieuwsfoto%27s/killer-whale-tlingit-totem-pole-on-chief-shakes-island-a-nieuwsfotos/460402518

(23) https://vk.com/topic-39920007_38353351

(24) https://fr.wikipedia.org/wiki/Fichier:Statue_of_White_wolf_in_Precincts_of_Yamatsumi-jinja_shrine_of_Iitate_village.JPG

(25) (27) (28) (29) https://konnichiwa.ru/185/

(26) https://japanorama39.ru/vsyo-o-sintoistskih-hramah-yaponii/

(27) https://tonkosti.ru/Журнал/8_удивительных_фактов_о_том, _как_жили_на_Руси_до_христианства

(28) (30) https://ru.wikipedia.org/wiki/Леший

(29) https://yavarda.ru/domovoi.html

(31) https://deathbattle.fandom.com/f/p/4400000000000371118/r/4400000000001894997

(32) https://hero.fandom.com/wiki/Red_and_Yellow

(33) https://fabrikbrands.com/branding-matters/logofile/brand-mascots-famous-mascot-logos/

(34) https://logos-world.net/haribo-logo/

(35) https://freepngimg.com/png/75908-tux-t-shirt-racer-kernel-linux-png-file-hd

(36) https://grizly.club/vektor/7407-neskvik-zajac-vektor-46-foto.html

(37) https://design.duolingo.com/ee58f22644428b8182ae.svg

(38) https://menimezivotyklepsiemu.sk/zlavy/domacnost/mr-proper

(39) (40) (41) (42) (43) (44) (45) https://fabrikbrands.com/branding-matters/logofile/brand-mascots-famous-mascot-logos/

(46) 47) https://en.wikipedia.org/wiki/La_mascotte

(48) (49) https://www.sports.ru/football/blogs/2842995.html

(50) (52) https://www.mlb.com/mets/fans/the-story-of-mr-met

(51) (53) https://x.com/NYMhistory/status/1912859116063568257

(54) https://www.justthesandwich.com/p/why-does-everybody-want-to-date-mrs

(55) https://www.vice.com/en/article/someone-may-have-insulted-mr-mets-mom/

(56) (59) https://eu.mansfieldnewsjournal.com/story/news/2025/11/03/a-woman-from-mansfield-is-the-birthmother-of-brutus-buckeye/87011461007/

(57) https://eu.dispatch.com/story/news/local/2023/08/08/blind-shopkeeper-and-former-brutus-buckeye-dies/70550449007/

(58) https://thebrutusblog.com/2019/04/30/unexpected-journey-sandy-glowacki-foreman-1977/

(60) (61) http://site.mawebcenters.com/sandiegochicken/biography.html

(62) https://www.facebook.com/groups/268869732776966/posts/581959904801279/

(63) https://en.wikipedia.org/wiki/San_Diego_Chicken#

(64) (65) https://www.mlb.com/cut4/the-39th-birthday-of-phillies-mascot-phillie-phanatic-c225858226

(66) https://auto.mail.ru/article/70348-lyubimtsa-rossijskih-dalnobojschikov-priznali-ikon

(67) https://www.mlb.com/phillies/fans/phillie-phanatic

(68) https://eu.floridatoday.com/picture-gallery/sports/2016/06/17/mascot-games/86057218/

(69) https://shortyawards.com/12th/bennythebull

(70) https://shortyawards.com/12th/benny-the-bull

(71) https://www.nba.com/bulls/photos/benny-the-bull-2?slide=5&lightbox=true

(72) https://www.sb.by/articles/mishka-v-gorode.html

(73) https://www.vokrugsveta.ru/news/u-nas-budet-normalnyi-mishka-vmesto-nevalyashki-rossiiskie-olimpiicy-vernuli-sebe-talisman-1980-goda-id6709662/

(74) https://www.rbc.ru/life/news/69395f299a794761d4ef090f

(75) https://incrussia.ru/news/ot-krasnoj-pomady-k-krasnomu-solntsu-frontira-kak-marlboro-prevratili-obraz-kovboya-v-simvol-maskulinnosti/

(76) https://www.flickr.com/photos/50353697@N02/4772601531/in/set-72157624582246185? utm_source=Pinterest&utm_medium=organic

(77) https://dribbble.com/shots/1744049-Tony

(78) https://www.flickr.com/photos/foodbev/6917726450/in/set-72157629783006147/

(79) https://www.ubuy.com.se/en/product/OIIRCG-kellogg-39-s-breakfast-cereal-chocolate-frosted-flakes-low-fat-10-2-oz-box

(80) (82) https://www.frostedflakes.us/

(81) https://www.ubuy.com.se/sv/product/2DW7HEYG-kelloggs-frosted-flakes-cinnamon-breakfast-cereal-family-size-24-oz

(83) https://www.dvidshub.net/image/8189152/90th-annual-tony-tiger-sun-bowl-game

(84) https://americaoncoffeeflashbacks.wordpress.com/2019/08/05/1950s-kelloggs-frosted-flakes-commercial-tony-the-tiger/

(85) https://www.frostedflakes.us/

(86) https://www.yahoo.com/lifestyle/tony-tiger-10-facts-122212270.html?guccounter=1&guce_referrer=aHR0cHM6Ly93d3cuZ29vZ2xlLmNvbS8&guce_referrer_sig=AQAAACjcKUpery-eNcftyirthNoRyCooCjN29NfJNVUNCUju9ekoLUqDWPZ1g18cgw3dDTEmZJZSp9a4jJIN3faQex4qze2GM5cB8rvwB_WuVZIRdIE6giG2p2vfkm8E0kY7PMwICoWH6D57-AMBAyBgzNSCXKJMgSN_TDI9w9di4onr

(87) https://pin.it/1fAPAkDlR

(88) https://pin.it/2bjL90sBD

(89) https://admascots.fandom.com/f/p/4400000000000025028

(90) https://www.huffpost.com/entry/quaker-oats-man_n_1389414

(91) https://logos-world.net/aunt-jemima-logo/

(92) https://cargomax.livejournal.com/1730.html

(93) https://auto.mail.ru/article/70348-lyubimtsa-rossijskih-dalnobojschikov-priznali-ikon

(94) https://www.creativereview.co.uk/michelin-man-logo/

(95) https://freeyork.org/design/the-evolution-of-the-michelin-man-from-tire-stack-to-iconic-symbol/

(96) https://www.planters.com/mr-peanut/

(97) https://fabrikbrands.com/branding-matters/logofile/brand-mascots-famous-mascot-logos/

(98) https://messergaster.over-blog.com/2020/05/ces-3-fromages-qu-on-a-honte-d-aimer.html

(99) (100) https://alchetron.com/Captain-Birdseye

(101) https://simple.wikipedia.org/wiki/Sun-Maid

(102) https://www.coca-colacompany.com/about-us/history/coca-colas-polar-bears

(103) (105) https://fabrikbrands.com/branding-matters/logofile/brand-mascots-famous-mascot-logos/

(104) (106) https://dreamfarmagency.com/blog/popular-brand-mascots/

(107) https://mascots.fandom.com/wiki/The_GEICO_Gecko

(108) https://logos-world.net/geico-logo/

(109) https://timeweb.com/ru/community/articles/maskot-brenda-chto-eto-takoe-i-kogda-on-nuzhen

(110) https://www.mms.com/en-us/explore/mms-characters

(111) https://scontent-ams2-1.xx.fbcdn.net/v/t39.30808-6/464828043_8840588969339648_8134390272382952997_n.jpg?_nc_cat=110&ccb=1-7&_nc_sid=cf85f3&_nc_ohc=GXbnJYOCuxcQ7kNvwFkhyxs&_nc_oc=AdlvRwDhx0DkxiIuVezMZ5xH6PhoaHB5WjwQ9QNK0q9a7WfXBiIHsj6QQTZyMtfS5DU&_nc_zt=23&_nc_ht=scontent-ams2-1.xx&_nc_gid=BJX-RuOImQA_aqfKESJ5yA&oh=00_AftVLwOCg2sFJxQbW_ucSihQZlLnHg6tcSgmlAKPShw8nQ&oe=6986340A

(112) https://arbuzov.livejournal.com/379461.html

(113) https://www.behance.net/gallery/187089077/VK-MASKOTS?locale=ru_RU

(114) https://mediaaid.ru/blog/design/maskot-brenda-chto-eto-takoe-i-kogda-on-nuzhen/

(115) https://sanrio.fandom.com/wiki/Hello_Kitty

(116) https://zg-brand.ru/statiy/history_brand/hello_kitty/

(117) https://edition.cnn.com/2024/10/31/style/hello-kitty-50th-anniversary-japan-hnk-intl

(118) (119) https://www.behance.net/gallery/187089077/VK-MASKOTS?locale=ru_RU

(120) https://www.linkedin.com/posts/geico_insurance-choice-and-ease-to-more-customers-activity-7257813576294305792-RCI7

(121) https://www.reddit.com/r/duolingo/comments/1ge4sox/duolingo_memes_part_1/?tl=ru

(122) https://www.reddit.com/r/HistoryMemes/comments/ba910s/seize_the_means_of_translation/

(123) https://www.deezer.com/ru/artist/260038581

(124) https://media.bizj.us/view/img/12234338/20220406175224*900xx3024-1698-0-899.jpg

(125) https://www.reddit.com/r/duolingo/comments/1bpt79m/last_chance/?tl=ru

(126) https://x.com/Gymshark/status/1756850958904995983

(127) https://kokoc.com/blog/maskot-na-sajte/

(128) https://www.reddit.com/r/duolingo/comments/b9pv2x/i_manages_to_find_some_strange_page_in_the/?tl=ru

(129) https://www.linkedin.com/pulse/what-i-learned-my-first-year-engineering-director-duolingo-duolingo-gghqe?trk=public_post

(130) https://www.linkedin.com/posts/duolingo_lets-play-a-game-caption-this-best-activity-7383858518254125056-aok6

(131) https://mediaaid.ru/blog/design/maskot-brenda-chto-eto-takoe-i-kogda-on-nuzhen/

(132) https://vk.com/wall-39554210_156079

(133) https://adindex.ru/news/marketing/2023/07/24/314718.phtml

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(139) https://vk.com/wall-15111376_1708549

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(142) https://senatus.net/album/image/34595/

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(146) https://repinabranding.ru/projects/5-ka

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(159) https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgXjbKNDysTWmskNdaL_QaibvNWGTEzMPKauO7jKlhsnVGhMUEd_Wq2uu3TVgxa6c0mx4n77yIcuywf1byGIzDhsGF0K-y3m6vvzu4oHh2JNXAq1w5JCAnPcdgoSEEjjh2vPMJiU-IqC7Mb/s1600/Oscar%20Dulux%20dog%20dead%20died%20JOY%20Dogs%20South%20Africa.jpg

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(185) https://ru.wikipedia.org/wiki/%D0%A0%D0%B8%D0%BB%D0%B0%D0%BA%D0%BA%D1%83%D0%BC%D0%B0

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(212) https://welovebrands.com.ua/brandomania/cat-matroskin/

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