Concept
Mornings in the studio require navigating around furniture; days are spent searching for a workspace; and evenings are reserved for clearing space to eat dinner. This feeling of cramped quarters stems from small, everyday details and, over time, it never seems to go away. Meanwhile, people see beautiful interiors on social media but cannot translate them to their own apartments—design is often tailored for large spaces, specific budgets, and opportunities.Malyye Metry is a Russian-language media outlet dedicated to interior design solutions that help people live comfortably even in small spaces. We discuss the functionality of zoning, storage, multi-functional furniture, color, and light. Importantly, the suggested solutions do not require major renovations or significant investment.
Primary Goal: To provide residents of small-space housing with practical, reproducible solutions that allow them to organize their space ergonomically, stylishly, and without unnecessary expense.
Content is published in the format of posts featuring visual diagrams, tables, photos, and accompanying text. The media will be implemented on Telegram because this platform allows not only for uploading multi-format content in one place but also for receiving feedback from readers.
Data Sources
Data sources are divided into two categories:— External (information for content creation) — Internal (data obtained from users through media interaction)
Data schema separating human and machine processing
Guidelines for Automated Services in the Scheme
Automation rules must ensure quality, ethics, and relevance to the media topic. Data collection from third-party pages and closed communities is not used. External materials are sourced exclusively from authorized official channels.
1. Data compiled through automated processing—including text submissions, collections, etc.—is published only after human review. Fully automated publishing is prohibited.
2. Imagery and text must be sourced exclusively from authorized materials and must not infringe upon copyright. A human reviewer is responsible for the final verification of all materials used.
3. The machine filters out materials that do not align with the media concept or the specific theme of the current month.
4. Furniture dimensions, pricing, lead times, specifications, and expert endorsements are flagged for mandatory human review.
5. Simple communication with the audience that does not require substantive responses (greetings, navigation, creating polls) is handled by automated services. Auto-moderation also removes spam and inappropriate language.
6. Metrics are collected automatically, but the conclusions for the content plan and the interpretation are made by an analyst.
7. We only review aggregate statistics and do not disclose the personal data of subscribers.
