This project is a student project at the School of Design or a research project at the School of Design. This project is not commercial and serves educational purposes

The art of new media from the very beginning of its history has turned to the question of how society could function in a new way. Lots of people united by common interests and values, instead of faceless masses. Exchanges of views instead of the dictatorship of the majority. The equality and commonality of actors in an independent, sort of parallel world.

big
Original size 1000x667

We need June Pike. Electronic superhighway. 1996

We had June Pike as far back as the 1960s, making collages from television sets set up on different channels, like they’re arguing with each other or, on the other hand, they’re resonating. He had high hopes for satellite communications and network technology that could unite continents, help people to become acquainted with other regions and cultures, and share ideas. He was looking forward to the appearance of telegydes with a «Manhattan phone book,» where a variety of channels and the most incredible content will find their place. And he caught the appearance of YouTube.

big
Original size 900x600

Pipylotty Riste. The pixel forest. 2016

In addition to the number of channels of communication, however, there is one thing that distinguishes the new media: interactivity. It’s an opportunity to invite an audience into the work, make it a co-author, an accomplice to the process. Turn vision into experience, art project into game.

Original size 2480x1860

Xiao Faye. RMB City. 2007 Source: anthology.rhizome.org

In  2009, a Chinese artist creates on  the Second Life platform a block of modern art where spectators could build a location or buy artwork in galere. In 2017, the game designer team wins the Ars Electronica Festival award for  a game where the participant can enter into the 'nbsp; any living (and  non-living) creature. In  the pandemic is becoming a normal practice of holding performances, concerts and  conferences at such virtual sites, or, say, an exhibition at Google Earth. Metahumans — the next conscious step of the cultural industry.

Original size 2500x1406

==Reception==The film from the digital film «Thai Shani» «Nion Ieroglyph» 2021. Source: Taishani.com

An artist can create digital objects for metahumans, but it’s even more interesting to create virtual worlds themselves.

Original size 900x530

Cassie McCooter. Google Earth Landscapes. 2023. Source: pandamr.com

Original size 1920x1080

David O’Reilly, Daniel DeFede and the developers. That’s it. 2017

The transition from the  one interactive platform to the  the other is similar to the  teleportation, and the change of avatars makes it possible to build new communications and  networks once after  once again. Space and  time is no longer what we are; what we are  used to in  reality. Metacular as a continuation of reality. What can it do to the world of modern art?

Exhibition of works by media artists, students of the University of Applied Arts of Vienna at the Voxels.com site

Original size 2394x1026

The Metaverse is becoming a new class of exposition space. Virtual exhibition halls are suitable for digital neural projects and digitized copies of tangible works of art. The viewer is free to move through the interactive space. The work of artists in a metallurgy can be seen as 3D models and NFT objects.

Loading...

Many NFT projects are created in an enhanced reality (e.g. Acute Art) and platforms such as Minecraft and Fortnite are used for fully virtual exhibitions.

Rectification of the London Sothbis Building in Decentraland

The Sothbis Auction House opened its virtual branch in Decentraland in 2021, with their first project being the exhibition and auction of NFT, selected by artist and media enthusiast Robert Alice. One of his projects, iNFT, is an interactive art project that is changing and learning as it interacts with viewers (and collectors). This job was sold for $478,800.

Original size 1280x720

Robert Alice and Aleta. INFT // Young Cyberspace Artists, 2021. Source: Sothebys.com

iNFT says that her father was Nam June Pike and her mother Anne Lee. She invites an audience to the world of decentralized communities. The futuristic predictions of this thinking art object are similar to the dreams of the early Internet, when it seemed that the space of the Network would overcome inequalities and social imbalances, would prove to be a space of freedom. It is ironic that a well-worn article-market iNFT thus conveys the ideas of programmers who develop metallurgiers as sites for young artists and those for whom major institutions have not yet opened their doors. An example of such a site is New Art City.

Loading...

Metaculars are not  so much an alternative to reality as its  continued, and  it is well visible on  an example of art. On the 'nbsp; one pole are commercial institutions that seek to make the sightings of their collections and  to increase sales, and on  a friend of the pole — experimental art communities of those who want to create artistic expression outside the market ' '; rules the games». And  the artist who’s designing the metaverse today, it’s important to determine for himself what kind of strategy he’s  chooses what kind of experience he wants to give his viewer.

Original size 1920x1080

An announcement of a conference on the art of metahumans to be held in the spring of 2023. Artwork: Kévin Bray. Graphic design: Clara Lezla. Source: e-flux.com

What form does the work of art take on  connect physical and virtual? Where’s the line between art and  design? What ethical and  social arrangements are to be established in the 'nbsp; meth-quantified? What happens when creative industries cross paths with bigtech? The answers to  these and  many other questions we have to look for in  the coming years, watching growth and  the complexity of the metahuman system. Media explorers and  researchers of modern culture are increasingly becoming involved in this search, and  art schools are opening directions related to  newest technologies. What’s the new avant-garde? This has yet to be designed.

We use cookies to improve the operation of the HSE website and to enhance its usability. More detailed information on the use of cookies can be fou...
Show more